Big firms buy lists, copy-paste bland pitches, and "spray and pray" your news to any reporter with an email address. At DRSm, we reach out only to the reporters most likely to cover, we tailor every pitch to their specific interests, and we work closely with them from initial pitch until they hit "publish".
POSITIONING & MESSAGING
Your product is revolutionary, your team is world-class, and your investors are top tier, but if you don't tell the right story, you will get lost in the shuffle. We work hand-in-glove with our clients to identify ownable positioning, compelling messaging, and memorable branding.
Every move we make as your PR & marketing firm should map directly to your company goals. From launch, to Series A, through growth and hiring, on to acquisition or IPO, we map out every step of the way and decide how best to use every tool in our toolbox.
Sitting across the table with a reporter can be one of the most intimidating experiences for anyone, whether you are a seasoned vet or a first time founder. Before we set up a single interview, we spend hours with you and your executive team to make sure that your message is coming through loud and clear no matter what gets thrown your way.
Every message matters at 1000 words or 140 characters. Whether it's your website, blog post, contributed article, or any other piece of marketing collateral, DRSmedia is here and ready to help make your writing connect with your audience.
AWARDS & SPEAKING
Our clients have been featured among the world's most innovative companies in Popular Science, named one of the top startups by the Wall Street Journal, and asked to speak at some of the largest technology conferences on the globe.
SOCIAL MEDIA STRATEGY
We work with our clients analyze the value of every available platform to reach your specific customers, prospective hires, developer communities, influencers, and more. We then create a social media plan tailored to your company's goals, provide "best practices", and help you develop your brand voice on each network.